Location is the single most important factor in determining the
value of your home
Competition
Prospective buyers compare your property against competing properties.
Buyers will perceive value based upon properties that have sold or are available in the area.
Timing
Property values are affected by the current real estate market.
As the real estate market cannot be manipulated, a flexible marketing plan should be developed which analyzes the current marketing conditions and individual features of the property.
Condition
The condition of the property affects the price and speed of the sale.
As prospective buyers often make purchases based on emotion,
first impressions are important
Optimizing the physical appearance of your home will maximize the
buyer's perception of value
Price
Pricing your home properly from the beginning is an important factor in determining the length of time it will take to sell your home.
Reviewing this home marketing plan will assist you in determining the best possible asking price.